Privacy Policy

Authentically Serving Freedom, LLC ("ASF," "we," "us," or "our") operates the Authentically Serving Freedom Ecosystem, including this website and its educational content, consultation request forms, and referrals to our partner services: Executive Digital Notary, the Freedom Legacy Vault (powered by My Life & Wishes), and AntiAging Academy LLC (together, the "Services"). This Privacy Policy explains what information we collect, how we use it, and the choices you have.

Information you provide to us directly. When you submit a Consultation, Vault Setup, or Wellness Guide request through our forms, we collect the information you enter, which may include your full name, email address, phone number, area of interest, and any message or notes you choose to include.

Information collected automatically. When you browse our site, we and our hosting/analytics providers may automatically collect standard technical information such as your IP address, browser type, device type, pages visited, and referring URLs, typically through cookies or similar technologies, to help us understand site usage and improve performance.

Sensitive personal and estate-planning information. Our Personal & Family Readiness Checklist references sensitive categories of information (for example, government ID numbers, health and medical details, financial account information, and legal documents such as wills, trusts, and powers of attorney). ASF does not collect or store this information through this website. If you choose to store such documents or details, you will do so directly within the Freedom Legacy Vault platform (operated by My Life & Wishes) or with Executive Digital Notary, each of which maintains its own privacy policy and security practices governing that data. We encourage you to review those policies before submitting sensitive information to either platform.

• To respond to consultation, vault setup, and wellness guide requests you submit;
• To connect you with the appropriate ASF Ecosystem partner (Executive Digital Notary, Freedom Legacy Vault, or AntiAging Academy) based on your stated interest;
• To communicate with you about your inquiry, including by phone, email, or text;
• To operate, maintain, and improve our website and its content;
• To comply with applicable legal obligations and to protect the rights and safety of ASF, our users, and the public.

We do not sell your personal information.

We may share the information you submit with the following categories of recipients:

• ASF Ecosystem partners — Executive Digital Notary, My Life & Wishes (Freedom Legacy Vault), and AntiAging Academy LLC — are independently operated companies. When you request information about or are referred to one of these services, we share the relevant contact details you provided so that partner can follow up with you directly. Each partner is responsible for its own handling of your information once shared.
• Service providers who perform functions on our behalf, such as website hosting, form processing, and email delivery, under obligations to protect your information.
• Legal and safety purposes, where disclosure is required by law, regulation, legal process, or to protect the rights, property, or safety of ASF, our users, or others.
• Business transfers, in connection with a merger, acquisition, or sale of assets, subject to standard confidentiality protections.

Our website may use cookies and similar technologies to remember your preferences, understand how visitors use the site, and support basic site functionality. You can control or disable cookies through your browser settings; doing so may affect some site functionality.

We use reasonable administrative, technical, and organizational safeguards designed to protect the information you provide to us. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

We retain information collected through our forms for as long as necessary to respond to your inquiry, maintain our business records, and comply with legal obligations, after which it is deleted or de-identified in the ordinary course of business.

Depending on where you live, you may have rights to access, correct, delete, or restrict the use of your personal information, and to opt out of certain communications. To exercise any of these rights, contact us using the details below. We will respond in accordance with applicable law.

Our Services are intended for adults engaged in estate, legacy, and wellness planning. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

Our website contains links to third-party platforms, including Executive Digital Notary, the Freedom Legacy Vault (My Life & Wishes), and AntiAging Academy LLC, as well as our social media pages. These third parties operate independently of ASF and maintain their own privacy policies. We encourage you to review those policies, as this Privacy Policy does not apply to their practices.

We may update this Privacy Policy from time to time. The "Effective Date" at the top of this page reflects the most recent revision. Material changes will be reflected on this page.

If you have questions about this Privacy Policy or how we handle your information, please contact us at:

Authentically Serving Freedom, LLC
Website: asfreedom.com